These goals set a clear roadmap for the main actors of the sector. According to the FAO, the world population will reach more than 9.7 billion people in the coming years. It is up to the sectoral actors to meet the demand by 2050 by more than 70% by making decisions that are influenced by, but not limited to, climate change and the need to increase food production.

Faced with these social, environmental, regulatory, and demographic challenges, our global Partners observed and studied how the sector started a revolution that has resulted in the modernization and development of new strategies, business models and practices that provide solutions to the emerging trends of Agribusiness currently transforming the industry.

The global Agribusiness industry today is worth more than 3 trillion dollars. The main players (equipment, fertilizers and seed manufacturers, large and medium-sized producers, traders, retailers, and investors) are under pressure, on the one hand, to achieve the objectives of the 2030 Agenda and, on the other, to carry out the necessary search for talent that encourages greater efficiency and profitability.

This whitepaper on Navigating Transformation Throughout the Value Chain seeks to understand how innovation and change are being addressed within each link of the agribusiness chain. In a joint effort by our global partners, we have held conversations with more than 50 executives of the industry in different regions (North America, LATAM, APAC and Europe) that allowed us to obtain valuable information and to delve into the major challenges of the industry at a global level on issues related to the current moment of change, digitalization and new business models appearance. This paper highlights the challenges and trends within the Iberoamerican regions.